LogoLounge Master Library, Volume 4: 3000 Type and Calligraphy Logos

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Rockport Publishers, Feb 1, 2012 - Design - 296 pages
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Some of the world’s best-known logos are famous for their typography, including Coca-Cola, Kellogg’s, and Campbell’s. Typographic logos are the most direct way to deliver the brand message. The fourth in the seven-volume LogoLounge Master Library series, this is a highly organized collection of 3,000 typographic logo designs culled carefully from LogoLounge.com, the largest online searchable collection of logos in the world. The result is the deepest, densest, and most highly-focused collection of logos organized by category ever created. In addition, top-tier logo designers share their insights on the values, traditions, and future of designing with typography. The collection includes Initials & Crests; Animals & Mythology; Shapes & Symbols; Type & Calligraphy; People; Nature & Food; and Arts & Culture.

The Master Library series is organized with the busy, motivated designer in mind. Turn to exactly what you need, time after time—a must-have resource for any serious logo designer!

 

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Contents

Ken Barber
24
Aaron Horkey Cable
25
Eric Waetzig Pullman Yards
27
Ed Nacional Double You
29
Typography
31
CALLIGRAPHY
128
DISPLAY TYPE
152
Enclosures
203

Jessica Hische
18
Rian Hughes Device Batman logo
19
Camila Drozd Europa Café
21
Matteo Bologna Sant Ambroeus
23
Index
283
Directory of Contributors
288
About the Authors
296

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About the author (2012)

Catharine Fishel specializes in working with and writing about designers and related industries. She is editor of the website http://www.LogoLounge.com and is the author of many books about design, including Redesigning Identity, The Perfect Package, Designing for Children, LogoLounge I, LogoLounge II, LogoLounge III, LogoLounge IV, Inside the Business of Graphic Design, and How to Grow as a Graphic Designer.

Bill Gardner is president of Gardner Design and has produced work for Learjet, Thermos, Nissan, Pepsi, Pizza Hut, Kroger, Hallmark, Cargill Corporation, and the 2004 Athens Olympics. He is the author of LogoLounge I, LogoLounge II, LogoLounge III, and LogoLounge IV, and he lives in Wichita, Kansas.
 

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