Magic, Rhetoric, and Literacy: An Eccentric History of the Composing Imagination
This book presents a selective, introductory reading of key texts in the history of magic from antiquity forward, in order to construct a suggestive conceptual framework for disrupting our conventional notions about rhetoric and literacy.
Offering an overarching, pointed synthesis of the interpenetration of magic, rhetoric, and literacy, William A. Covino draws from theorists ranging from Plato and Cornelius Agrippa to Paulo Freire and Mary Daly, and analyzes the different magics that operate in Renaissance occult philosophy and Romantic literature, as well as in popular indicators of mass literacy such as “The Oprah Winfrey Show” and The National Enquirer.
Magic, Rhetoric, and Literacy distinguishes two kinds of magic-rhetoric that continue to affect our psychological and cultural life today. Generative magic-rhetoric creates novel possibilities for action, within a broad sympathetic universe of signs and symbols. Arresting magic-rhetoric attempts to induce automatistic behavior, by inculcating rules and maxims that function like magic ritual formulas: JUST SAY NO. In this connection, the literate individual is one who can interrogate arresting language, and generate “counter-spells.”
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Magic Rhetoric and Literacy
The Interanimation of Phantasms
The History of Phantasy
Renaissance Magic Rhetoric in the Light of Faith
Agrippas Occult Philosophy
Parcels and Palimpsests
Adorno Against Occultism
Marcuses Universe of Discourse
Freires Magic Consciousness
Grimoires and Witches
The National Enquizer
Magic Nuggets and Tabloid Epistemology
Oprah and the Witches
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Adorno Agrippa alchemy appear arresting magic associated astrology becomes behavior belief Burke calls century chapter complex composing imagination cosmology Couliano critical Daly define demons dialectical dialogue discourse emphasis Enquirer epistemology Ernesto Grassi essay Ficino forces formulas Freire Freire's grammar guage Harper's human ideas images individual intellectual interaction invention invoke J. R. Bob Jane Elliott Joyce Jillson Kenneth Burke knowledge language Lapham literacy magic and rhetoric magic consciousness magic rhetoric magical imagination magical thinking magician magus Marcuse mass culture memory ment mind mystical National nature nonmagical nuggets O'Keefe occult Occult Philosophy Omarr Opera Oprah Outercourse palimpsest phantasy Pico practice Quincey Quincey's Quintilian readers reality Renaissance Renaissance magic rhetoric Romantic Royal Society sense social soul speak speech spell spirit Sprat Starhawk stars Subgenius Suspiria symbolic sympathetic universe tabloids Theuth things thinking Thomas De Quincey thought tion traditional transformative voices Winfrey witch words writing