Originally an electronic system design engineer, Peter Small engaged in a variety of exotic entrepreneurial business enterprises during the 1970s and 1980s--mostly revolving around the London fashion scene. In 1990 he became one of the pioneers of multimedia, producing the award-winning, classic CD-ROM 'How God Made God'--an interactive work that linked computers to biological systems. His book, "Lingo Sorcery," was a groundbreaking introduction to object-oriented programming and the follow up book, "Magical A-Life Avatars," introduced many revolutionary new concepts to Internet and Web design philosophies. These books were followed in 1999 by "The Entrepreneurial Web," an innovative e-business strategy book that anticipated the failures of the early dot-coms and provided a new and original perspective on creating businesses in an environment of constant change. As a one-time professional poker player and a writer of an investment strategy course, his main interest now is in applying game theory to internet business and communications.
