Make It Bigger

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Princeton Archit.Press, Nov 11, 2005 - Architecture - 272 pages
An outspoken voice in the world of graphic design for more than twenty years, Paul Scher has developed a worldwide reputation for her bold, modern graphics and her incisive critiques of the design profession.

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Make It Bigger

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"Make it bigger"-a familiar refrain to any graphic designer accustomed to presenting layouts to clients-is an apt title for a book that examines the graphic design profession primarily through the ... Read full review

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About the author (2005)

Paula Scher studied at the Tyler School of Art in Philadelphia and began her graphic design career as a record cover art director at both Atlantic and CBS Records in the 1970s. Scher is now a partner at Pentagram, where she has worked since 1991.

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