Making Innovation Happen: A Simple and Effective Guide to Turning Ideas Into Reality
As competition for clients and customers gets tougher every day, businesses must constantly search out innovative ways of operating. This guide to promoting innovation in every level of a company offers simple techniques and advice that can be put to work immediately. Explaining innovation as a fluid business, it provides techniques for encouraging employees' creativity and implementing new ideas in products, positioning, reaching the market, internal operations, and customer service, without costing big money or wasting valuable time.
What people are saying - Write a review
We haven't found any reviews in the usual places.
achieve Alighting Aligning Ben Hall best ideas Bill Gates brainstorming session brake lights Colorado River computer network creating creative thinking define the issue develop Dicey ideas director of innovation encourage environment example Express Post getting give going Grand Canyon Herrmann International IDEA Process Imagine implementing ideas important Improving the odds increase sales individual purpose Innovation champions Innovation Happen innovation process innovation project Innovative companies innovative organisation Internet involved keep ladder Long jumping look lots of ideas metaphors Michael Morgan organisation in mind organisation more innovative organisation's purpose organisational purpose problems product innovation project teams Q know questions Refer to Activity rung Scenario planning show your commitment skills someone step and jump talk technique things throwing Tools trade Refer triple jump Try completing types of innovation walking backwards Worksheet workshop Wright brothers write
Page 24 - There is no reason anyone would want a computer in their home.
Page 24 - telephone" has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us.' Western Union internal memo, 1876 'The wireless music box has no imaginable commercial value. Who would pay for a message sent to nobody in particular?
Page 24 - We don't like their sound, and guitar music is on the way out.
Page 24 - Drill for oil? You mean drill into the ground to try and find oil? You're crazy." --Drillers who Edwin L. Drake tried to enlist to his project to drill for oil in 1859. "Stocks have reached what looks like a permanently high plateau." -- Irving Fisher, Professor of Economics, Yale University, 1929. "Airplanes are interesting toys but of no military value.
Page 25 - Louis Pasteur's theory of germs is ridiculous fiction." - Pierre Pachet, Professor of Physiology at Toulouse, 1872 "The abdomen, the chest, and the brain will forever be shut from the intrusion of the wise and humane surgeon." - Sir John Eric Ericksen, British surgeon, appointed SurgeonExtraordinary to Queen Victoria 1873 "640K ought to be enough for anybody.
Page 35 - The Grand Canyon is one of the natural wonders of the world.
Page 11 - You are trying to put as much distance as you can between you and the competition.
Page 30 - Once people have this sense of purpose, you can begin to explore what they have in common and how they can work together. This is the next step — Aligning. Aligning If your staff is now 'alight' with purpose, you have an organisation full of purpose — as everyone has the same purpose.
Page 38 - Shell was the first petroleum company to envisage the formation of OPEC and the sudden oil price shock that hit the world in 1973.