Management: Meeting and Exceeding Customer Expectations

Front Cover
South-Western College Pub., 1997 - Management - 760 pages
0 Reviews
The central theme of the sixth edition is meeting and exceeding customer expectations by integrating a customer first theme into each of the basic management concepts. The new edition also discusses the contemporary management issues of quality, ethics, global applications, leadership, and diversity.

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

Outback Steakhouse Moves
3
Diversity and Human
10
Managers
15
Copyright

62 other sections not shown

Other editions - View all

Common terms and phrases

Bibliographic information