Management in a new key: communication in the modern organization

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Industrial Engineering and Management Press, Nov 1, 1989 - Science - 131 pages
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Contents

Problems with Management and Communication
3
Rindamental Principle of Receiver Orientation 1 0
10
Strategies for Diffusing Messages
19
Serial Distortion
27
Three Network Categories
34
Chapter FourManaging the Communication Climate
47
Motivating Personnel
54
Committed Leadership
60
Recognition of the Essence of Supportive Climates
61
Chapter SixImproving Presentations
79
Persuasive Messages
95
Scripts and Scripting
110
Chapter NineConclusion
125
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