Management Information Systems: Using Cases Within an Industry Context to Solve Business Problems with Information Technology

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Prentice Hall, 2000 - Business & Economics - 440 pages
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Intended as a text or supplement for Information Systems, Management Information Systems, or Advanced Management Information Systems in departments of business.

This book uses cases to explain Management Information Systems concepts within an industry perspective. The cases are direct, real and written in the late '90's. Each chapter contains specific sections to thoroughly present and explain the relevant information systems and business concepts. Built upon extensive information technology sections, they include contextual elements such as actual financial information and analysis, the importance of data and the impact of technology on the manufacturing, marketing and distribution processes.

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Contents

STRATEGIC THINKING
1
Strategic Thinking
2
Personal Productivity
46
Copyright

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