Management of Technology and Innovation in Japan

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Cornelius Herstatt, Christoph Stockstrom, Hugo Tschirky, Akio Nagahira
Springer Science & Business Media, Feb 23, 2006 - Business & Economics - 406 pages
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What Makes this Book Unique? No crystal ball is required to safely predict, that in the future – even more than in the past – mastered innovativeness will be a primary criterion distinguishing s- cessful from unsuccessful companies. At the latest since Michael Porter’s study on the competitiveness of nations, the same criterion holds even for the evaluation of entire countries and national economies. Despite the innumerable number of p- lications and recommendations on innovation, competitive innovativeness is still a rare competency. The latest publication of UNICE – the European Industry - ganization representing 20 million large, midsize and small companies – speaks a clear language: Europe qualifies to roughly 60% (70%) of the innovation strength of the US (Japan). The record unemployment in many EU countries does not c- tradict this message. A main reason may be given by the fact that becoming an innovative organi- tion means increased openness towards the new and more tolerance towards risks and failures, both challenging the inherently difficult management art of cultural change. Further, lacking innovativeness is often related to legal and fiscal barriers which rather hinder than foster innovative activities. Yet another reason to explain Europe’s notorious innovation gap refers to insufficient financial R&D resources on the company as well as on the national level. As a result, for example, hi- ranking decisions on the level of the European Commission are taken to increase R&D expenditures in the European Union from roughly 2% to 3% of GNP.
 

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Contents

Market Creation Through Component Integration
29
Strategy for Decommoditization
49
The Japanese KnowWho Based Model of Innovation Management
87
The Domestic Shaping of Japanese Innovations Marian Beise 113
112
Lessons from
143
Fuzzy Front End Practices in Innovating Japanese Companies Cornelius Herstatt Birgit Verworn Christoph Stockstrom Akio Nagahira 167
166
Implementing Process Innovation The Case of
185
The Toyota Case
207
A Comparative Examination
269
Differences in the Internationalization of Industrial RD in the Triad 289
288
Global Innovation and Knowledge Flows in Japanese and European
311
Reducing ProjectRelated Uncertainty in the Fuzzy Front End of Innovation
329
IP Management in Japanese Companies 355
354
From Academia to Management Practice The MoT Implementation
385
Index
403
Copyright

NPDProcess and Planning in Japanese Engineering Companies
249

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