Managing Activism: A Guide to Dealing with Activists and Pressure GroupsInternational research has shown that activism presents a growing threat to organizations. Activists can do untold damage to organizations - to its reputation, sales, profits, share price, employee satisfaction and more. So how should organizations deal with activists and pressure groups? Should they make efforts to take on board their criticism or take defensive action? Denise Deegan believes that the way forward is for companies to understand their motives and be prepared to deal with the methods they are likely to use. |
Contents
IV | 1 |
V | 4 |
VI | 5 |
VII | 7 |
IX | 8 |
X | 17 |
XI | 19 |
XIII | 20 |
LV | 72 |
LVI | 73 |
LVIII | 74 |
LIX | 81 |
LX | 82 |
LXI | 83 |
LXII | 84 |
LXIII | 85 |
XV | 21 |
XVI | 22 |
XVII | 24 |
XVIII | 25 |
XIX | 26 |
XX | 27 |
XXII | 28 |
XXIII | 30 |
XXIV | 31 |
XXV | 32 |
XXVII | 34 |
XXVIII | 35 |
XXX | 36 |
XXXI | 37 |
XXXII | 38 |
XXXIII | 42 |
XXXIV | 44 |
XXXV | 45 |
XXXVI | 46 |
XXXIX | 47 |
XLI | 48 |
XLII | 49 |
XLIII | 50 |
XLIV | 62 |
XLV | 63 |
XLVI | 64 |
XLVII | 65 |
XLVIII | 66 |
XLIX | 67 |
L | 68 |
LI | 69 |
LII | 70 |
LIV | 71 |
Common terms and phrases
activism activist attack activist groups activist pressure animal rights Anne Gregory approach benefits Brent Spar building relations campaign committed Communication Management communications programme community relations concerns conflict resolution consultation Cork Harbour crisis management dealing with activists decision develop dialogue emergency employees ensure environment environmental environmentalists example Excellence in Public Fylde genetically modified foods Greenpeace highlight hostile groups identify ignoring activists improve industry influence public opinion initial issues J E Grunig Jersey key audiences Lawrence Erlbaum Associates learning lent public relations McDonald's McLibel media relations meetings mobile phone negotiation and conflict Nike North West Water objectives ongoing organisation's persuade pressure groups proactive public relations departments quantitative research Relations and Communication relations departments respond relationship building relevant responsibility risk communications Sandman seeking sides situation staff strategy Surfers Against Sewage symmetrical programmes tactics target threat tion two-way symmetrical communications uncooperative views win-win
References to this book
Cyberprotest: New Media, Citizens, and Social Movements Wim B. H. J. van de Donk No preview available - 2004 |
Cyberprotest: New Media, Citizens, and Social Movements Wim B. H. J. van de Donk No preview available - 2004 |