Managing Health Promotion Programs: Leadership Skills for the 21st Century

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Jones & Bartlett Learning, 2005 - Medical - 336 pages
This text introduces students to the issues involved in managing health promotion services in a variety of settings: voluntary health agencies, health departments, school systems, correctional systems, corporate wellness programs, hospitals, HMOs, and nonprofit agencies. Filled with case studies and practical exercises, this text is an excellent tool covering management aspects of careers in health promotion.
 

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Contents

Contemporary Milestones
4
Management Case Study
10
Managerial Roles
18
Conclusion
24
Current Developments in Health Care
28
Conclusion
34
Expanding Organizational Impact
42
PART IIIORGANIZATIONAL AND STRUCTURAL ISSUES
49
Chapter 16 Fiscal Control
183
PART VIORGANIZATIONAL GROWTH ISSUES
203
Chapter 20 Program Evaluation
233
Technology
245
Conclusion
252
Advocacy Strategies
259
Leading and Managing in the 21st Century
265
Appendix AThe ABCs of Leadership Management
273

Chapter 7 Legal and Ethical Issues
77
PART IVSTAFFING AND DIRECTING ISSUES
93
Chapter 9 Recruiting and Hiring
105
Chapter 14 Job Change Issues
161
PART VFISCAL ISSUES
171
Appendix BA Guide to Health Care Resources
287
Appendix CGlossary
303
Appendix DBibliography
319
About the Author
336
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