Managing Visitor Attractions: New Directions
Bruce Prideaux, Alan Fyall, Anna Leask, C. Michael Hall, StephenW Boyd, Richard Voase, Stavros Christadoulakis, Ken Robinson, Victor T.C. Middleton, Terry Stevens, F. Kazasis, G. Anestis, Stephen Wanhill, Geoffrey Wall, Joan C Henderson, BradleyM Braun, Martin McCracken, Derek Robbins, Philip Goulding, Myra Shackley
Taylor & Francis, Apr 27, 2012 - Business & Economics - 313 pages
'Managing Visitor Attractions' is a unique text that provides a cutting edge insight into the issues, principles and practices of visitor attractions today and into the future.
Divided into five parts, the book tackles the following topics:
· the role and nature of visitor attractions
· the development of visitor attraction provision
· the management of visitor attractions
· the marketing of visitor attractions
· future issues and trends
With contributions from around the world, the book is illustrated with up-to-date, international case studies from the UK, USA, Singapore, Australia, New Zealand, China, Denmark and Canada. It is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
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activities admission Annals of Tourism approach attraction development authenticity brand Busch Gardens cathedrals cent Central Florida Centre chapter collaborative commercial competitive conservation consumer costs cultural tourism demand destination Disney Dynamic Earth economic English Tourism Council ethnic tourism example focus funding Fyall Hainan heritage attractions heritage tourism historic Hong Kong human resource imagescape important innovation investment issues Leask leisure located major management of visitor managing visitor Millennium Dome million museums National Park nature numbers of visitors operators overall Parks Canada policies potential promotion regional revenue role Royal Armouries Museum Scotland Scottish Tourism Scottish visitor attractions seasonal SeaWorld significant staff strategy success SWHC theme park tourism industry Tourism Research Tourist Board traditional transport Universal Studios visitor attraction sector visitor experience visitor impacts visitor management visitor numbers visits World Heritage listing World Heritage sites