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UNDERSTANDING TECHNOLOGY AND MARKET FORCES
BUILDING COALITIONS FOR RENEWING INDUSTRY
action analysis appropriate Assisting Industries athletic footwear athletic shoes automation Ben Franklin Black and Decker buyers capital equipment change in technology cognizant agencies Governor communities competitive competitors consumer electronics cost cycle declining industries demand dematuring design concepts develop diagnosis domestic efforts employment finance footwear industry forces functions impact impending maturity important improvements industries and companies industry or company INDUSTRY STRUCTURE industry's labor larger firms machine tool builders machine tool industry MANAGING THE RENEWAL market changes market needs market preferences market saturation marketplace measures opportunities orthopedic shoes personal computers potential problems process technologies Product Life Cycle product or service Product/Process Innovation promote reducing regional rejuvenation renewal of mature renewing mature industries require response restructuring segments skills smaller firms solution specific SRI International stakeholders strategies success suppliers symptoms of maturity technology and market trend uncertainty venture capital vertical integration