Manufacturing Consent: The Political Economy of the Mass Media

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Random House, Mar 11, 2010 - Language Arts & Disciplines - 464 pages
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We normally think that the press are cantankerous, obstinate, and ubiquitous in its search for truth. In Manufacturing Consent Edward Herman and Noam Chomsky show how an underlying elite consensus largely structures all facets of the news. Far from challenging established power, the media work hard to discover and mirror its assumptions. The authors skilfully dissect the way in which the marketplace and the economics of publishing significantly shape the news. They reveal how issues are framed and topics chosen, and contrast the double standards underlying accounts of free elections, a free press, and governmental repression. The authors conclude that the modern mass media can best be understood in terms of a 'propaganda model'. News and entertainment companies dedicate themselves to profit within the established system. Their interests require that they support the governing assumptions of state and private power. The propaganda model provokes outrage from journalists, editors and broadcasters, but twenty years after first publication, Manufacturing Consent remains the most important critique of the mass media.

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Want to know how to work within a dictatorship or want to know which journalist is being manipulated into doing errands of state against the dire demands of the powerless and voiceless--- 'Manufacturing Consent: The political economy of the Mass Media is a must read." Kudos foe Mr. Herman and Mr Chomsky, the authors of the book  

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Alright, this is a half-review as I only went through half the book. Interesting concepts to think about: how the media shapes our information or mis-information in today's world. I found that you can pretty much grasp this in the first chapter- the other chapters are a very detailed account to support these tenets, but do not develop very far from chapter one. I find Chomsky more interesting and manageable on youTube. 

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About the author (2010)

Edward S. Herman is Professor of Finance at the Wharton School of the University of Pennsylvania. Among his books are Corporate Control, Corporate Power; The Real Terror Network: Terrorism in Fact and Propaganda; Demonstration Elections: U. S.-Staged Elections in the Dominican Republic, Vietnam and El Salvador (with Frank Brodhead) and The Rise and Fall of the Bulgarian Connection (with Frank Brodhead). Noam Chomsky is Institute Professor in the Department of Linguistics and Philosophy at the Massachusetts Institute of Technology, Boston. A member of the American Academy of Science, he has published widely in both linguistics and current affairs. His previous books include At War with Asia, Towards a New Cold War, Fateful Triangle: The U. S., Israel and the Palestinians, Necessary Illusions, Hegemony or Survival, Deterring Democracy and Failed States: The Abuse of Power and the Assault on Democracy.

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