Marketing Illustration: New Venues, New Styles, New Methods

Front Cover
Allworth Press, Jan 6, 2009 - Business & Economics - 227 pages
0 Reviews

The market for illustration is changing. How can illustrators survive and thrive? Illustration students, educators, and working artists will find illuminating commentary on editorial, graphic novels, comics, animations, Web, games, toys, fashion, textiles, and more, along with an exploration of how old platforms have changed and new ones emerged. Fifty working illustrators, including such top names as Christoph Niemann, Alex Murawski, Jashar Awan, Yuko Shimuzo, and Tomer Hanuka, share insights on what works now. Published in association with the School of Visual Arts, Marketing Illustration explores the impact of technology and the future of the illustration market. No illustrator can afford to miss this thought-provoking resource.
Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

What people are saying - Write a review

We haven't found any reviews in the usual places.

Other editions - View all

About the author (2009)

Steven Heller is the cochair of the MFA Designer as Author program and cofounder of the MFA in Design Criticism program at the School of Visual Arts. He has written and edited more than 100 books on graphic design and illustration.

Marshall Arisman is the chair of the MFA Illustration as Visual Essay program at the School of Visual Arts. The coeditor of The Education of an Illustrator and Teaching Illustration, he lives in New York City.

Bibliographic information