Marketing of Health Maintenance Organization Services
U.S. Department of Health, Education and Welfare, Health Services and Mental Health Administration, Health Maintenance Organization Service, Division of Training & Technical Assistance, 1972 - Health insurance
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administrative AFL-CIO analysis Appendix average beneficiary population Blue Cross-Blue Shield carrier census characteristics Commission Community Health Plan competitor analysis considered costs coverage defined demographic determined developed District of Columbia dual choice acceptance eligible employee or annuitant Employees Health Benefits employing office employment estimated example factors FIGURE firms forecast FPM Supplement 890-1 Government group contract group practice growth Harvard Community Health health benefits plan Health Maintenance Organization health service HMO market planner HMO Plan HMO's hospital in-migration individual Insurance market definition market sector marketing strategy marketplace Maryland Medicaid Medicare membership ment Montgomery County monthly nursing option pay period population projection population pyramid potential prospect representative residents service area significant small group aggregates sponsor subscribers TABLE tion Title XVIII union United States Code utilization