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From Promotion Director to Certified Marketing Director
Merchants Association or Marketing Fund?
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activities additional advertising and promotional agency anchor stores and/or annual assessment association or marketing Board of Directors Bylaws Center Manager center merchants centerwide chain stores clearance committee Consumer Price Index contribution cooperative pages Corporation Council of Shopping counsel to devise Courtesy Campaign customer traffic Day sale department store developer devise appropriate documents effort employee goodwill grand opening gross leasable area home offices important increase individual Landlord lease major mall markdowns marketing director marketing fund meeting membership merchandise events merchandise promotion merchant participation Mother's Day newspaper off-price opening period operation owner-developer percent preopening President primary and secondary publicity retailers sale event sample schedule secondary market areas shoppers shopping center marketing space special events special section specific tabloid television spots Tenant agrees tion trade area traffic-building devices usually Veterans Day volume vote XYZ Shopping Center