Media Literacy: A ReaderDonaldo Pereira Macedo Media Literacy: A Reader produces a critical understanding of media culture designed to help students develop the ability to interpret media as well as understand the ways they themselves consume and affectively (emotionally) invest in media. Such an appreciation encourages both critical thinking and self-analysis, as students begin to realize that everyday decisions are not necessarily made freely and rationally. While we strongly believe that humans exercise agency, we understand that there are social, cultural, and political forces that affect agency. In this context our conception of media literacy analyzes the ways our everyday decisions are encoded and inscribed by emotional and bodily commitments relating to the production of desire and mood, all of which leads, in Noam Chomsky's famous phrase, to the «manufacture of consent.» These complex pedagogical and ideological issues demand rigorous skills including questioning, analyzing, interpreting, and meaning-making. Media Literacy: A Reader is a comprehensive collection of essays that is sorely needed, as most of the academic work in the area is written not for an introductory audience, but for scholars in the field. It will shape the agenda in media literacy for years to come. |
Contents
Reading Media Critically | 1 |
Preface to The Myth of the Liberal Media | 24 |
Toward a Democratic Media | 36 |
Critical Media Literacy for the TwentyFirst Century Taking | 54 |
Chomsky the Empire and Media Literacy Contextualizing | 79 |
Language and Institutional Perversions in a Time | 95 |
Media Knowledges Warrior Citizenry and Postmodern Literacies | 116 |
Media Power PerFormed The Strategies of Communication | 140 |
Hunting Down Indigenous Stereotypes Through Introspection | 388 |
Just Like Lizzie Consumerism Essentialism | 405 |
Televisions Mature Women A Changing Media Archetype | 422 |
Masculinities on The O C A Critical Analysis | 454 |
Were Here Were Queer but Have You Dealt | 470 |
Machinima Gamers Start Playing Director | 486 |
CyBjörk The Representations of Donna Haraways | 501 |
Croc This Articulating Young Feminine | 514 |
Socialization in the Changing Information Environment | 157 |
Media Mindfulness | 178 |
Reading Race Reading Power | 197 |
The Semantics of Connection and Alienation in HyperReality | 222 |
Drowning Democracy The Media Neoliberalism | 229 |
Call Him a Terrorist the Rest Is Covered Political Murder | 242 |
The Aesthetic Pleasures of War Understanding | 256 |
Pictorial Clashes on the Medial Body of Violence | 273 |
Photographic Encounters of the Western Frontier | 288 |
Culture Weds Capital A Critical Reading | 316 |
Bollywood Cinema and Indian Diaspora | 332 |
Buying and Selling Culture Talk Show Content Audience | 353 |
Mobile TV and IPTV Two New Forms of Television | 368 |
Media Literacy and Pedagogy | 535 |
Literacy and Learning Through Digital Media Education | 559 |
School of Punk Rock An Autobiographical Rant on Education | 576 |
Punk Rock Hip Hop and the Politics of Human Resistance | 582 |
Social Education and Critical Media Literacy Can Mr Potato | 593 |
Critical Media Literacy to Counter Muslim Stereotypes | 603 |
Toward Teaching Social Studies Through Critical | 626 |
In the Wake of Katrina Teaching Immigrant Students Learning | 644 |
Advertising Pedagogy Teaching and Learning Consumption | 653 |
Media Violence Why Is It Used to Abuse Children? | 667 |
Critical Media Studies Meets Critical Hyper Pedagogues | 687 |
About the Contributors | 699 |
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