Modern Pharmaceutical Industry: A Primer

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Jones & Bartlett Learning, Oct 25, 2010 - Business & Economics - 317 pages
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Modern Pharmaceutical Industry: A Primer comprehensively explains the broad range of divisions in the complex pharmaceutical industry. Experts actively involved in each component discuss their own contribution to a pharmaceutical company's work and success. Divisions include regulatory affairs, research and development, intellectual property, pricing, marketing, generics, OTC, and more. The seventeen chapters included in this resource offer a wide range of topics, from discovery and formulation to post-approval and legal. Readers will be given a detailed look at the structure of a contemporary drug company and a thorough understanding of what goes on behind the scenes. Modern Pharmaceutical Industry: A Primer is a valuable resource for all pharmacy students, new hires at pharmaceutical companies, drug company management, and academic health center libraries. No other text provides a comprehensive look at one of the most dynamic industries related to the modern healthcare system.
 

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Contents

New Compounds
1
Chapter 2 Pharmaceutical Formulation
35
Chapter 3 Analytical Testing and Development
57
Chapter 4 Manufacturing and Production
75
Chapter 5 Ethics in Clinical Research
101
Chapter 6 Clinical Research
119
Chapter 7 Regulatory Affairs
131
Chapter 8 Medical Information
155
Chapter 11 Sales and Marketing
215
Chapter 12 Finance
231
Chapter 13 Pharmacoeconomics and Outcomes Research
247
Chapter 14 Public Affairs
259
Chapter 15 Generic Drugs
269
Chapter 16 OvertheCounter Drugs
281
Chapter 17 Future Industry Trends
295
Index
305

Chapter 9 Drug Safety and Pharmacovigilance
189
Chapter 10 Legal and Intellectual Property
203

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