Mythologies: The Complete Edition, in a New Translation

Roland Barthes

Macmillan, 2013/03/12 - 274 ページ

"No denunciation without its proper instrument of close analysis," Roland Barthes wrote in his preface to Mythologies. There is no more proper instrument of analysis of our contemporary myths than this book—one of the most significant works in French theory, and one that has transformed the way readers and philosophers view the world around them.

Our age is a triumph of codification. We own devices that bring the world to the command of our fingertips. We have access to boundless information and prodigious quantities of stuff. We decide to like or not, to believe or not, to buy or not. We pick and choose. We think we are free. Yet all around us, in pop culture, politics, mainstream media, and advertising, there are codes and symbols that govern our choices. They are the fabrications of consumer society. They express myths of success, well-being, or happiness. As Barthes sees it, these myths must be carefully deciphered, and debunked.

What Barthes discerned in mass media, the fashion of plastic, and the politics of postcolonial France applies with equal force to today's social networks, the iPhone, and the images of 9/11. This new edition of Mythologies, complete and beautifully rendered by the Pulitzer Prize–winning poet, critic, and translator Richard Howard, is a consecration of Barthes's classic—a lesson in clairvoyance that is more relevant now than ever.

目次

• In the Ring: 3
• The Harcourt Actor: 15
• The Writer on Vacation: 22
• Criticism Blind and Dumb: 29
• The Poor and the Proletariat: 35
• Operation Astra: 41
• Dominici or the Triumph of Literature: 48
• Novels and Children: 56
• Paris Not Flooded: 62
• A Sympathetic Worker: 70
• Power and Cool: 76
• SteakFrites: 83
• Depth Advertising: 89
• Adamov and Language: 96
• The JetMan: 103
• Billy Graham at the Vel dHiv: 109
• Shock Photos: 116
• The Tour de France as Epic: 122
• The Blue Guide: 134
• Ornamental Cuisine: 142
• The Man in the Street on Strike: 149
• NeitherNor Criticism: 161
• The New Citroën: 169
• Electoral Photogeny: 181
• Astrology: 187
• Plastic: 193
• At the Music Hall: 200
• Poujade and the Intellectuals: 206

著者について

Roland Barthes (1915-1980) was a French cultural and literary critic, whose clever and lyrical writings on semiotics made structuralism one of the leading movements of the twentieth century. Barthes had a cult following and published seventeen books, including Camera Lucida, Mythologies, and A Lover's Discourse.

書誌情報

• 書籍名: Mythologies: The Complete Edition, in a New Translation; Mythologies: The Complete Edition, in a New Translation, Roland Barthes
• 著者: Roland Barthes
• 版: イラスト付き, 再版
• 出版社: Macmillan, 2013
• ISBN: 0809071940, 9780809071944
• ページ数: 274 ページ