Narrative and Professional Communication

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Jane M. Perkins, Nancy Roundy Blyler
Greenwood Publishing Group, 1999 - Business & Economics - 224 pages
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The authors in Narrative and Professional Communication contribute innovative research in a number of areas. Their scholarship situates narrative as integral to science writing and managerial communication, and to the discourse of health-care professionals. Narrative is also viewed as important in analyzing and constructing electronic sites on the World Wide Web. Finally, narrative is seen as central to research methodologies such as those defining case studies and ethnographies and to the stories that connect people within social groups and enable them to construct themselves as human beings.

 

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Contents

Taking a Narrative Turn in Professional Communication
1
What Can We Learn from a Sample of One? The Role of Narrative in Case Study Research
37
Narrative Rhetoric and Lives Doing Ethnography
63
Getting the Story Telling the Story The Science of Narrative the Narrative of Science
79
The Limits of Narrative in The Construction of Scientific Knowledge George Gaylord Simpsons The Dechronization of Sam Magruder
93
Management Discourse and Popular Narratives The Myriad Plots of Total Quality Management
107
Strategic Communication as Persuasive and Constitutive Storytelling
121
Midwives Birth Stories Narratives that Expand the Boundaries of Professional Discourse
137
The Rhetorical Construction of Environmental Risk Narratives in Government and Activist Websites A Critique
167
The Business of Living Letters from a 19thCentury Landlady
181
Story Telling Story Living Sustainability Habermas and Narrative Models in the Rot Belt
195
Author Index
209
Subject Index
215
About the Editors
221
About the Contributors
223
Copyright

Prehospital Care Narratives A Time for Reflection and Professional Growth
151

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About the author (1999)

JANE PERKINS works for A. T. Kearney, a global management consulting firm. She works on communication and change management for large-scale projects, and additionally, researching and writing about the affects on the Web on organization design and strategy.

NANCY BLYER is Professor Emeritus at Iowa State University, where she taught in the rhetoric and professional communication program for 20 years. She has published in such journals as Technical Communication Quarterly and the Journal of Business and Technical Communication, and has been granted three NCTE awards for her work. Her continuing research interests are narrative and professional communication and issues facing the profession.

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