Natural Capitalism: The Next Industrial RevolutionOn its first publication 10 years ago, Natural Capitalism rocked the world of business with its innovative new approach - an approach that fused ecological integrity with business acumen using the radical concept of natural capitalism. This 10th-anniversary edition features a new Introduction by Amory B. Lovins and Paul Hawken which updates the story to include the successes of the last decade. It clearly sets out the path that we must now take to ensure the future prosperity of our civilisation and our planet. |
Contents
Chapter 1 The Next Industrial Revolution | 1 |
Chapter 2 Reinventing the Wheels | 22 |
Chapter 3 Waste Not | 48 |
Chapter 4 Making the World | 62 |
Chapter 5 Building Blocks | 82 |
Chapter 6 Tunneling Through the Cost Barrier | 111 |
Chapter 7 Muda Service and Flow | 125 |
Chapter 8 Capital Gains | 144 |
Chapter 11 Aqueous Solutions | 213 |
Chapter 12 Climate | 234 |
Chapter 13 Making Markets Work | 260 |
Chapter 14 Human Capitalism | 285 |
Chapter 15 Once Upon a Planet | 309 |
Notes | 323 |
References | 361 |
| 397 | |
Other editions - View all
Natural Capitalism: The Next Industrial Revolution Paul Hawken,Amory B. Lovins,L. Hunter Lovins Limited preview - 2013 |
Natural Capitalism: The Next Industrial Revolution Paul Hawken,Amory B. Lovins,L. Hunter Lovins Limited preview - 2013 |
Natural Capitalism: The Next Industrial Revolution Paul Hawken,Amory B. Lovins,L. Hunter Lovins No preview available - 2017 |
Common terms and phrases
achieve agricultural already American annual average become benefits better building called carbon cars Chapter climate companies competition continue cost countries create crops customers earth economic ecosystem effect efficiency electricity eliminate energy energy efficiency engineering entire environment environmental equipment example factor farming fiber firms flow forests four fuel future green growing growth half heat human hundred important improvements increase industrial innovations Institute investment land less light living loss manufacturing materials measures million Mountain natural capital nearly offer operating organic percent plants pounds practices problem production protect recycled reduce resource result savings social society soil standard supply Sustainable technologies transportation turn typically United utility waste wood yield