Net Ready: Strategies for Success in the E-conomy
It is hard to open a newspaper or listen to a news report without being innundated with information about Internet business. The opportunites are endless, but the realities are harsh. One of the most brutal is that few companies, regardless of size or reputation, have truly succeeded in e-commerce. A rare exception to this is CISCO Systems.
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The Four Pillars of Net Readiness
Net Readiness Trends Enabled by the Economy
Distribution Channels Are Becoming More Adaptable
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advertising Amazon.com America Online applications auction Autobytel.com become brand brokers build business model business processes business units Buy.com buyers and sellers channel Cisco Cisco Systems company's competencies competitive advantage competitors components consumers costs create value customers develop disintermediation Doubleclick E-business enabler E-business initiatives E-business storefronts E-Business Value Matrix E-conomy E-Loan E-mail eBay electronic employees enterprise ETrade example execution Federal Express function Hewlett-Packard impact industry infomediaries infrastructure provider innovation integrated inventory leader leadership leverage loan LoopNet manufacturers mortgage Nat Goldhaber ness Netscape offer Omaha Steaks Onsale opportunities partners percent Permission marketing portal Priceline.com products and services projects quadrant Ready companies Ready Strategy real-time Redefine relationships revenue risk role rule breaker rule maker success sumers suppliers test and measurement tion tomers traditional economy transaction Transformation Travelocity users value chain value proposition VerticalNet