Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals

Front Cover
John Wiley & Sons, Mar 23, 2011 - Business & Economics - 672 pages
A comprehensive handbook for leading a successful nonprofit

This handbook can educate and empower a whole generation of nonprofit leaders and professionals by bringing together top experts in the field to share their knowledge and wisdom gained through experience. This book provides nonprofit professionals with the conceptual frameworks, practical knowledge, and concise guidance needed to succeed in the social sector. Designed as a handbook, the book is filled with sage advice and insights from a variety of trusted experts that can help nonprofit professionals prepare to achieve their organizational and personal goals, develop a better understanding of what they need to do to lead, support, and grow an effective organization.

  • Addresses a wealth of topics including fundraising, Managing Technology, Marketing, Finances, Advocacy, Working with Boards
  • Contributors are noted nonprofit experts who define the core capabilities needed to manage a successful nonprofit
  • Author is the former Executive Director of Craigslist Foundation

This important resource offers professionals key insights that will have a direct impact on improving their daily work.

 

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

PART
1
Welcome to the Movement
21
Taking Charge of Your Nonprofit Sector Career
41
PART
57
Turning a Dream into Reality
63
Collaboration Alliances and Mergers
77
Risk Management and Insurance
93
Best Practices
107
PART FIVE
287
How to Seek a Grant
325
Online Fundraising
341
Online PeertoPeer Fundraising
357
CauseRelated Marketing
373
An Overview of the Basic Principles
389
PART
405
Crafting an Effective Newsletter Strategy
445

The Importance of Diversity
127
Bridging the Generation Gap
149
PART THREE
161
Nonprofit Advocacy and Lobbying
181
Nonprofit Financial Management
197
PART FOUR
217
A Cooperative Approach to Web Design
239
How to Wire a Network
257
Constituent Relationship Management
273
Getting Ink for Your Cause
479
PART SEVEN
495
Getting Your Board to Fundraise
519
Volunteer Recruitment
533
Volunteer Engagement and Management
551
Closing Thoughts
569
Book Partners
579
Copyright

Other editions - View all

Common terms and phrases

About the author (2011)

American Humanics is a national alliance of nonprofits, universities and colleges dedicated to educating, preparing and certifying professionals to strengthen and lead nonprofit organizations. Including certification and a minor degree, the American Humanics program is an innovative course of study that equips students to become skilled professionals and leaders in America's nonprofit organizations. To ensure success, American Humanics provides leadership opportunities, internships, and scholarships as well as education curriculum. Headquartered in Kansas City, Missouri, American Humanics is the only national nonprofit organization meeting this need.

Darian Rodriguez Heyman (San Francisco, CA) has been working to enable nonprofit leaders for over a decade. For the past five years, he served as Executive Director of Craigslist Foundation, where he was instrumental in conceiving, executing and promoting its acclaimed Nonprofit Boot Camp conference series. Over 10,000 graduates attended the program during Heyman’s tenure, and approval ratings never dipped below 93%. Heyman developed Boot Camp into the largest nonprofit gathering in the San Francisco Bay Area and it has held that honor for four years running. He also successfully expanded the program into New York City, and he has served as MC for every conference to date, building his name as a public speaker and a central figure in the sector. Heyman’s collaborative approach to producing nonprofit conferences is unique, in that he recruited over 200 local nonprofit capacity building and technical assistance organizations to plan the content and promote the conferences. This is partly why the Boot Camps have featured some of the most respected experts in the field as presenters, many of whom will be recruited as authors for the book.
Heyman has moved on from Craigslist Foundation and continues to keynote and speak at major conferences around the country (i.e. Independent Sector, BoardSource, NTEN, Grantmakers for Effective Organizations/GEO, Nonprofit Congress, CompassPoint’s Nonprofit Day, and various state associations of nonprofits). The media also frequently taps him for his insight, and his comments have appeared in the New York Times, the San Francisco Chronicle, and the Chronicle of Philanthropy. For his work in the field, Independent Sector has gone as far as labeling him a "Vital Voice" in their 2007 Annual Report. Heyman has also been appointed as a Commissioner for the Environment in the City and County of San Francisco by Mayor Gavin Newsom, and as a Senior Advisor to the United Nations’ Global Alliance for ICT and Development, further establishing his credibility.

Bibliographic information