Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal SuccessHow can a company be so NUTS and be so successful? Now, the secrets of Southwest Airlines--rated one of the ten best companies to work for in America--are out. Management consultants Kevin and Jackie Freiberg--who worked with Southwest for more than ten years--describe the inner workings of one of America's biggest success stories. 60 color photos. |
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LibraryThing Review
User Review - sandrafelker - LibraryThingThe book kept boasting about Southwest and didn't offer a counter-viewpoint on anything the organization was doing poorly. It is hard to believe that Southwest is doing everything right. Good ideas ... Read full review
LibraryThing Review
User Review - skinglist - LibraryThingWonderful look at the airline and its history. It's quirky, but that seems to be what has attracted the right staff to build such a successful airline. Read full review
Contents
Doing Business Basics with a Southwest Twist | 47 |
ONE GREAT BIG FAMILY | 144 |
KEEPING THE SPIRIT ALIVE | 156 |
Copyright | |
10 other sections not shown
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Common terms and phrases
advertising agent aircraft airplanes airport asked become believe better build carriers cause celebration Chapter cities Colleen comes commitment company's continue corporate costs create creative culture customer service Dallas Department develop director encourages example executive experience express fares feel flight give ground hard heart Herb hiring idea important industry it's keep Kelleher kind leaders leadership Lines lives look marketing means never NUTS operations organization original performance person pilots plane position practice profit ramp relationships remembers responsibility result says sense serve share Southwest Airlines Southwest employees spirit station story success talk tell Texas Thank things ticket tion told trying turn understand values vice president
Bibliographic information
| Title | Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success |
| Authors | Kevin Freiberg, Jackie Freiberg |
| Edition | illustrated |
| Publisher | Bard Books, 1996 |
| Original from | the University of Michigan |
| Digitized | Dec 1, 2010 |
| ISBN | 1885167180, 9781885167187 |
| Length | 363 pages |
| Export Citation | BiBTeX EndNote RefMan |