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THE TRAVEL MARKET
The Scientific Marketing of Travel
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advertising agency air carriers air service Air Traffic air transportation air travel aircraft airline industry airport American antitrust auto automobile average Aviation basic business travel capacity cent charter city pairs Civil Aeronautics Board coach service common carrier competition costs CTOL Custom Coach deficit demand destination domestic economic effect elasticity equipment fares Federal Aviation Agency flights growth hovercraft IATA improvement inclusive tour services income increase Inelastic interest load factor major ment million modes offered operating passenger miles passenger service passenger trains percent planes plans potential problem promotional proration rail railroads reduced regulation result revenue revenue passenger miles route scheduled services seat mile Slumbercoach speed STOL STOL/VTOL supplemental tariffs terminal ticket tion tourist travel agents travel market trip United United Air Lines VTOL