Performance Indicators for Tourism Destinations in Asia and the Pacific Region

Front Cover
World Tourism Organization, 2002 - Business & Economics - 53 pages
Establishing ways by which the quality of operation of individual cities, resorts and other individual locations within a country can be monitored and improved is a challenge for all national tourism administrations. WTO prepared this report with the aim to develop a classification system with sets of performance indicators to certify destinations of the Asia and the Pacific region. This study draws on the programme of research and enquiry made by the joint World Tourism Organization / China National Tourism Administration team for the China Best Tourism Cities study and makes particular reference to the China experience

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

INTRODUCTION
i
THE CHINA EXPERIENCE
10
CRITERIA AND PERFORMANCE
17
Copyright

Common terms and phrases

Bibliographic information