Pharmacy and medicine on the air

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Scarecrow Press, Incorporated, 1989 - Medical - 155 pages
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Spanning the "Golden Age" of radio, roughly 1935 to 1960, this book provides a detailed look at radio programs in which pharmacy and pharmacists were featured, ranging from little-known shows such as County Seat and Family Doctor to the popular Great Gildersleeve, Fibber McGee and Molly, and Phil Harris/Alice Faye. Smith devotes a full chapter to the drug company sponsors of a variety of programs, and another to physicians and nurses in radio drama and comedy. All of this material, considered in the context of the history of the times, should be of interest to pharmacists, physicians, drug manufacturers, radio historians, popular culture students, and fans of old-time radio.

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About the author (1989)

Mickey Smith is a Barnard Distinguished Professor of Health Care Administration at the University of Mississippi. He has published twelve books, including Small Comfort, a history of the minor tranquilizers, and has written on radio history for publications in the fields of radio and pharmacy.

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