Play to Win: The Nonprofit Guide to Competitive Strategy
Play to Win offers nonprofit leaders the help they need to develop their organization’s unique competitive advantages and to use the power of competitive strategies to build their organization’s capacity for advancing its mission. This book offers a clear description of competition and discusses its practical, ethical, and political ramifications within the nonprofit sector. It demonstrates how, by being a more effective competitor, a nonprofit can enhance its chances for both programmatic and financial success. Play to Win is filled with practical tools for assessing a nonprofit’s position in the marketplace and developing winning competitive strategies.
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PART TWO ASSESSING YOUR COMPETITIVE POSITION
PART THREE DEVELOPING COMPETITIVE STRATEGIES
Conclusion Awakening to Competitive Strategy
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achieve activities advantages and disadvantages alliances assessment attract board members challenge Chapter collaboration column compete competitive advantages competitive strategies competitor analysis consider constituents customer base David La Piana desired market position develop donors effective efforts ethical example field focused foundation funders funding Happy Tots human resources identify Imprint of Wiley improve indirect competitors ISBN leadership market failure market research team market share market trends media and public meet mission mission creep nization nonproﬁt nonprofit economic model nonprofit leaders nonprofit sector offer orga organization organization’s organizational strategy outcomes overall overlap petitors Play to Win potential customers profit programmatic programs public relations questions relationships response seek serve specific stakeholders substitutable competitors success survey target third-party payers tion understand volunteers Win by David WORKSHEET 5.1 Worksheet 6.1 zation