Poor Reception: Misunderstanding and Forgetting Broadcast News

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Routledge, Nov 12, 2012 - Performing Arts - 384 pages
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Published in 1990, Poor Reception is a valuable contribution to the field of Communication Studies.

 

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Contents

1 The Growth of Television News
1
2 The Reception of Television News
19
A Cognitive Research Perspective
53
4 News Awareness And Retention Across The Audience
83
5 Attention to the News
111
6 Story Attributes And Memory For News
143
7 Telling The Story Effectively
169
8 Packaging The Programme
197
9 Picturing The News
219
10 Headlines Pace and Recaps
259
11 Scheduling The News
281
12 Improving Understanding
301
References
331
Index
353
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