Power Sales Writing
Power Sales Writing is a brisk, no-nonsense guide to writing sales messages guaranteed to grab and hold a prospect's attention.
With this book in hand, everyone from salespeople to marketing managers to business executives will quickly and painlessly master the essence of effective sales writing to win the sale or client. This book includes:
What people are saying - Write a review
I wish I would've discovered this book years ago. This is a helpful tool for both the rookie and the seasoned sales professional. Sue Hershkowitz-Coore writes in an easy to read style with practical tips you can use right away. I implemented the suggestions in this book and started to see positive results within the first 30 days.