Pretend We're Dead: Capitalist Monsters in American Pop Culture

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Duke University Press, Jul 17, 2006 - Business & Economics - 223 pages
In Pretend We’re Dead, Annalee Newitz argues that the slimy zombies and gore-soaked murderers who have stormed through American film and literature over the past century embody the violent contradictions of capitalism. Ravaged by overwork, alienated by corporate conformity, and mutilated by the unfettered lust for profit, fictional monsters act out the problems with an economic system that seems designed to eat people whole.

Newitz looks at representations of serial killers, mad doctors, the undead, cyborgs, and unfortunates mutated by their involvement with the mass media industry. Whether considering the serial killer who turns murder into a kind of labor by mass producing dead bodies, or the hack writers and bloodthirsty actresses trapped inside Hollywood’s profit-mad storytelling machine, she reveals that each creature has its own tale to tell about how a freewheeling market economy turns human beings into monstrosities.

Newitz tracks the monsters spawned by capitalism through b movies, Hollywood blockbusters, pulp fiction, and American literary classics, looking at their manifestations in works such as Norman Mailer’s “true life novel” The Executioner’s Song; the short stories of Isaac Asimov and H. P. Lovecraft; the cyberpunk novels of William Gibson and Marge Piercy; true-crime books about the serial killers Ted Bundy and Jeffrey Dahmer; and movies including Modern Times (1936), Donovan’s Brain (1953), Night of the Living Dead (1968), RoboCop (1987), The Silence of the Lambs (1991), and Artificial Intelligence: AI (2001). Newitz shows that as literature and film tell it, the story of American capitalism since the late nineteenth century is a tale of body-mangling, soul-crushing horror.

 

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Contents

I
13
II
53
III
89
IV
123
V
151

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Page 6 - ... all means for the development of production transform themselves into means of domination over, and exploitation of, the producers ; they mutilate the labourer into a fragment of a man, degrade him to the level of an appendage of a machine, destroy every remnant of charm in his work and turn it into a hated toil ; they estrange from him the intellectual potentialities of the labour-process in the same proportion as science is incorporated in it as an independent power...
Page 6 - Accumulation of wealth at one pole is, therefore, at the same time, accumulation of misery, agony of toil, slavery, ignorance, brutality, mental degradation, at the opposite pole, ie, on the side of the class that produces its own product in the form of capital.

About the author (2006)

Annalee Newitz is a contributing editor at Wired magazine and a freelance writer in San Francisco. She is the former culture editor at the San Francisco Bay Guardian and was the recipient of a Knight Science Journalism Fellowship in 2002-03. She is a coeditor of White Trash: Race and Class in America and Bad Subjects: Political Education for Everyday Life. She has written for New York magazine, and numerous other publications, including The Believer, salon.com, and Popular Science. Newitz has a Ph.D. in English and American Studies from the University of California, Berkeley.

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