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EARLY ECONOMIC THEORIES OF PRICE 9
PRICING PRACTICES ACCORDING
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40 20 Percentage Adam Smith adjust Alfred Marshall analysis basis buyer cent collusion COMPETITIVE SITUATION concept of pricing cost of production customers decrease developed duction dustry economic theory economists equilibrium establishing price estimating excess capacity factors FIGURE firms selected fixed costs follow four industries full cost pricing glass container industry glass container manufacturers Hall and Hitch idle plant capacity important increase indicated industries studied kinked demand labor large number long run marginal concept marginal price marginal revenue maximize maximum profits metal containers monopolistic competition nomic number of firms oligopoly output paint and varnish Paint Industry paint manufacturers Percentage CODE perfect competition pric price maker price theory pricing concept pricing methods pricing policies pricing practices product differentiation product line profit rate quantity questionnaire reasonable Replies result Robinson-Patman Act sales effort selling standard cost standard full cost theories of pricing tion unit cost utility varies varnish industry Wood Pulp Industry