Prince of the magic kingdom: Michael Eisner and the re-making of Disney

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J. Wiley, Oct 14, 1991 - Biography & Autobiography - 309 pages
Tells the story of how CEO Michael Eisner took over the ailing Disney Company and turned it into one of the most profitable corporations in the country. From the drama of Wall Street to the glamour of Hollywood, the author provides an absorbing account of Eisner's wheelings and dealings--including the signing of such major stars as Michael Jackson and Bette Midler--making Disney the number one movie studio in Hollywood.

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PRINCE OF THE MAGIC KINGDOM: Michael Eisner and the Re-making of Disney

User Review  - Kirkus

Valiant Michael Eisner fights the mighty dragons of corporate takeovers, union demands, and executive complacency in this re- creation of the Disney rags-to-riches myth by a free-lance business ... Read full review

Prince of the magic kingdom: Michael Eisner and the re-making of Disney

User Review  - Not Available - Book Verdict

In this year's second book on the Disney Company's turnaround (following Ron Grover's The Disney Touch , LJ 4/1/91), Flower focuses on CEO Michael Eisner's command over Disney's resurgence. He ... Read full review

Contents

Introduction
1
When You Wish upon a Star
9
Late Bloomer
31
Copyright

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