Propaganda & Persuasion

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SAGE Publications, Apr 12, 2011 - Social Science - 432 pages
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Propaganda and Persuasion, Fifth Edition, has been significantly revised to reflect the growing use of global propaganda and the Internet. It is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, authors Garth S. Jowett and Victoria O’Donnell provide a remarkable and logical understanding of persuasion and propaganda, including communication history, rhetorical background, cultural studies, and collective memory. The guidelines for analysis are thorough and adaptable for the study of all types of propaganda.

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About the author (2011)

Garth S. Jowett is a professor of communications at the University of Houston. He obtained his PhD in history and communication from the University of Pennsylvania. He has served as the director for social research for the Canadian government's department of communication and has been a consultant to various international communication agencies. He has been widely published in the area of popular culture and the history of communication. His book, Film: The Democratic Art (1976), was a benchmark in film history. His other publications include, Movies as Mass Communication, Children and the Movies: Media Influence and the Payne Fund Studies, and Readings in Propaganda and Persuasion, co-edited with Victoria O'Donnell. He is on the boards of several communication and film journals.

Victoria O'Donnell (PhD, Pennsylvania State University) is professor emeritus at Montana State University, where she teaches seminars on television criticism for the school of film and photography. She has published on topics concerning persuasion, the social effects of media, women in film and television, British politics, Nazi propaganda, collective memory, cultural studies theory, and science fiction films of the 1950s. She recently published the second edition of Television Criticism, also with SAGE. She has authored or co-authored several books, including Persuasion: An Interactive-Dependency Approach (with June Kable), Propaganda and Persuasion (with Garth S. Jowett), and Speech Communication. She also co-edited Readings in Propaganda and Persuasion with Garth S. Jowett. O’Donnell made a film for PBS, Women, War, and Work: Shaping Space for Productivity in the Shipyards During World War II, has written television scripts for environmental films, done voice-overs, and served on several journal editorial boards, and is the recipient of numerous research grants and teaching awards.

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