Public Speaking: Concepts and Skills for a Diverse Society

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Cengage Learning, Jan 1, 2012 - Social Science - 432 pages
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PUBLIC SPEAKING is a culturally informed book that never loses sight of its fundamental purpose: to train students to be effective public speakers and listeners in a world filled with monumental cultural, political, and technological changes. It applies 2,500-year-old principles with up-to-date research into concepts, skills, theories, applications, and critical-thinking proficiencies essential for listening and speaking in today's world. Its discussions of classic public speaking topics are all grounded in an awareness of the impact of cultural nuances--ranging from gender differences to co-cultures within the United States to the traditions of other nations. This provides students with a key element in being an effective public speaker: a heightened awareness of and sensitivity to the audience.
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Contents

Introduction to Public Speaking and Culture
1
Giving Your First Speech Developing Confidence
15
Ethics in a Diverse Society
33
Effective Listening
54
Selecting Your Topic and Purpose
71
Audience Analysis
87
Researching Your Speech in the Digital Age
107
Choosing Supporting Materials
130
Delivering Your Speech
240
Telling Narratives
255
Informative Speaking
271
Foundations of Persuasion
291
Persuasive Speaking
314
Speaking in Small Groups
335
Speaking on Special Occasions
343
Sample Speeches
351

Organizing Your Main Points
150
Introductions and Conclusions
168
Outlining Your Speech
183
Choosing Effective Language
197
Presentation Aids
218
Glossary
367
References
375
Index
391
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About the author (2012)

Dr. Clella Jaffe was the Communication Department Chair at George Fox University, Newberg, Oregon (recently retired). In addition to teaching communication courses at George Fox, she has taught at St. John's University (Queens) and Oregon State. For many years, she also taught oral interpretation of literature and coached and judged forensics competitions. Dr. Jaffe received her B.A. from Seattle Pacific University, earned her M.Ed. and Ph.D. from Oregon State University, and completed additional graduate work at the University of Washington.

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