Publicize Your Book: An Insider's Guide to Getting Your Book the Attention It Deserves
For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity--totally updated and expanded.
This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including: Effective networking Defining a target readership Creating pitches for talk shows Getting media coverage Utilizing the Internet and other outlets Preparing for interviews and tours Hiring an independent publicist
With totally revised and updated information, advice, and resources, the insiders all agree: “Read this book!—Ellen Levine, editorial director, Hearst Magazines.
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Publicize your book!: an insider's guide to getting your book the attention it deservesUser Review - Not Available - Book Verdict
Wait a minute-isn't publicity the publisher's job? Deval, publisher of Hearst Books, believes that writers can positively affect sales of their books through simple, relatively inexpensive investments ... Read full review
Book Marketing Basics
Youve Submitted Your Manuscript Now What?
Hire Your Own Publicist
The Print Publicity Campaign
The Publicity Tour
Get on The Oprah Winfrey Show
Bookstore Appearances and Speaking Engagements
Set Up Your Own Publicity
Other editions - View all
American Booksellers Association ask your publicist audience Barnes & Noble blog bloggers Book Fair book jacket book review book sales book's publication bookstore campaign catalog Colbert Report contact information cookbook copies coverage create Douglas Clegg editor escorts example Festival fiction follow-up calls freelance publicist guest hire host Huffington Post ideas in-house publicist interest invite Jane Heller lisher literary magazine mailing list Mariah Stewart marketing plan meeting Morning America MySpace National Public Radio newspapers nonfiction novel offer opportunity Oprah Winfrey Show pitch letter potential press materials press release producers promote publication date publicity director publisher's publishing house publishing team reach readers reporter sales reps says schedule speaking engagements story talk target television tion topic tour cities writers York