Qualitative Communication Research Methods

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SAGE, Oct 8, 2010 - Language Arts & Disciplines - 377 pages
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While many volumes discuss qualitative methods, only Qualitative Communication Research Methods focuses on the history and diversity of their use within the communication discipline. This volume is written by, for, and about communication scholars. It introduces readers from any background to every step of the qualitative research process, from developing research topics and questions, all the way through writing a final report. In addition to covering the scope of theories and methods currently used in qualitative communication research, this book also discusses important trends influencing the future of that research.

Key features in this new edition include:

- A more clear and direct writing style, suitable for use in both undergraduate and graduate courses.

- Numerous practical examples and exercises designed to reinforce student learning of concepts.

- A critical guide to the contexts of qualitative research. More than ever, qualitative researchers operate in institutional contexts that present new dilemmas. The book brings readers up to date on related ethical, political, and practical issues, including: the influences of globalization on the design and conduct of research; the appropriate use of recording technology in conducting fieldwork; the unique challenges and opportunities related to studying multi-media, on-line environments; and ongoing innovation and controversy surrounding genres and formats of qualitative writing.

- An integrated "suite" of chapters on data-producing methods. In addition to updated discussions of participant-observation and qualitative interviewing, this edition includes a new chapter on the study of material culture and documents. Together, these three chapters help readers to learn how fieldwork methods can successfully combine in a flexible, integrated fashion.

- Cutting-edge technological developments. The book informs and advises readers about the latest developments in technology for qualitative communication research. This discussion focuses on how "new" media - such as e-mail, texting, cell phone video, and blogging - not only form topics of research, but also the means of recording, analyzing, and textually "representing" data.

 

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Contents

Chapter 1 Introduction to Qualitative Communication Research
1
Chapter 2 Theoretical Traditions and Qualitative Communication Research
33
Planning Research Projects
71
Implementing Research Projects
97
Participating Observing and Recording Social Action
133
Chapter 6 Producing Data II Qualitative Interviewing
170
Chapter 7 Producing Data III Analyzing Material Culture and Documents
217
Qualitative Data Analysis and Interpretation
241
Chapter 9 Writing Authoring and Publishing
282
Epilogue
318
References
321
Author Index
358
Subject Index
371
About the Authors
377
Copyright

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About the author (2010)

Thomas R. Lindlof is a Professor in the School of Journalism and Telecommunications at the University of Kentucky. He received his B.A. from the University of Florida, and his M.A. and Ph.D. from the University of Texas at Austin. Prior to joining the University of Kentucky faculty, he served on the faculty at the Pennsylvania State University. His research and graduate teaching are focused on the cultural analysis of mediated communication, media audience theory and research, social uses of communication technology, and interpretive research methods. His research has appeared in numerous scholarly outlets, including Communication Research, the Journal of Communication, the Journal of Broadcasting & Electronic Media, Journalism Quarterly, Journalism Studies, the Journal of Media and Religion, the Social Science Computer Review, and Communication Yearbook. He has served as the editor of the Journal of Broadcasting & Electronic Media, and currently serves on the editorial boards of four journals. He has written or edited five books. His latest book, Hollywood under Siege: Martin Scorsese, the Religious Right, and the Culture Wars, was published by the University Press of Kentucky in 2008.

Bryan C. Taylor, Associate Professor, specializes in interpretive research methods, organizational communication, and cultural studies. His principal research program involves studies of nuclear and (post-) Cold War communication. This research explores ideological articulations of gender, ethnicity, technology, and (ir)rationality in organizational and cultural discourse. He is also interested in cultural studies of identity, technology, gender, organization, and media. His research has been published in Journal of Applied Communication Research, Communication Research, Critical Studies in Mass Communication, Journal of Contemporary Ethnography, Quarterly Journal of Speech, Rhetoric and Public Affairs, Studies in Cultures, Organizations, and Societies, and elsewhere. Current projects include a book about the impact of the Cold War on the speech communication discipline. He received his B.A. (1983) from the University of Massachusetts, his M.A.(1987) and Ph.D. (1991) from the University of Utah. Prior to joining the CU-Boulder faculty in 1995 he served on the faculty at Texas A&M University. He was the 1998 recipient of the Young Investigator Award from the Rhetorical and Communication Theory Division of NCA.

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