## Rationality for Mortals: How People Cope with UncertaintyGerd Gigerenzer's influential work examines the rationality of individuals not from the perspective of logic or probability, but from the point of view of adaptation to the real world of human behavior and interaction with the environment. Seen from this perspective, human behavior is more rational than it might otherwise appear. This work is extremely influential and has spawned an entire research program. This volume (which follows on a previous collection, Adaptive Thinking, also published by OUP) collects his most recent articles, looking at how people use "fast and frugal heuristics" to calculate probability and risk and make decisions. It includes a newly writen, substantial introduction, and the articles have been revised and updated where appropriate. This volume should appeal, like the earlier volumes, to a broad mixture of cognitive psychologists, philosophers, economists, and others who study decision making. |

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### Contents

Fast and Frugal Heuristics | |

Rules of Thumb in Animals and Humans | |

Think Therefore I | |

Striking a Blow for Sanity in Theories of Rationality | |

Out of the Frying Pan into the Fire | |

Whats in a Sample? A Manual for Building Cognitive Theories | |

A 30 Percent Chance of Rain Tomorrow | |

The Evolution of Statistical Thinking | |

Mindless Statistics | |

Children Can Solve Bayesian Problems | |

Innumeracy Defeated | |

Bibliography | |

Name Index | |

Understanding Risks in Health Care | |

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30 percent adaptive toolbox analysis animals answer as-if ball base rate Bayes’s rule Bayesian Bayesian reasoning bounded rationality breast cancer Cambridge choice cognitive illusions Cognitive Science conditional probabilities conjunction fallacy cues decision ecological rationality environment errors Experimental Psychology fast and frugal Fisher gaze heuristic Gigerenzer graders Hertwig hindsight bias Hoffrage human hypothesis testing inferences innumeracy instance interpretation intuitive judgment Kahneman learning level of significance logic Martignon mathematical means memory mind natural frequencies Neyman Neyman-Pearson null hypothesis null hypothesis testing null ritual objects optimization models optimization under constraints p-value participants patients people’s players predictions probabilistic probabilities of rain problem Psychological Review question recognition heuristic Red Nose reference class representations result risk rules of thumb simple heuristics single-event probabilities social solve statistical thinking STATISTICIAN stopping rule strategies structure take-the-best take-the-best heuristic theory Tversky University Press validity variables York