Red-hot Cold Call Selling: Prospecting Techniques that Pay Off
Salespeople can get the edge on competitors by transforming the dreaded cold call into a red-hot sale. The dynamic new book Red-Hot Cold Call Selling will show them how!Drawing on the author's vast enthusiasm and on insights acquired over a successful career, Red-Hot Cold Call Selling outlines valuable strategies and techniques for developing a complete selling system that works.Readers will learn what sales prospecting really is and why it's a key element in any winning sales formula. Plus, they will discover:- how to make themselves "rejection proof"- how to dissect the cold call and create a personalized script- how to enhance their probability of success by following the "Ten Commandments of Prospecting," and much more.
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Prospecting An Essential Element to Your Selling Success
What Is Prospecting?
The Ten Commandments of Prospecting
Anatomy of a Cold Call
Your Prospecting and Business Development Strategy
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Red-Hot Cold Call Selling: Prospecting Techniques That Really Pay Off
Paul S. Goldner
Limited preview - 2006
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