Scenario planning: the link between future and strategy
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
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action actors become BHAG business concepts business environment business intelligence causal-loop diagram challenge changes companies competence competitors complex consequence tree create creative cross-impact analysis cycle decision Delphi method described different scenarios driving forces evaluation example expert Faith Popcorn Figure focal question forecasts future history Future of Crime Future Studies futures thinking goals happen Hudson Institute ideas impact important increase industry innovation integrate future integration Internet interplay intuitive issues John Naisbitt Kairos look Mats Lindgren methods newspapers OODA Loop opportunities organization organizational overview paradigm patterns perspective players possible principles probable purpose qualitative quantitative relevant scenar scenario analysis scenario planning process scenario process scenario techniques scenario thinking society specific strategic flexibility strategic management strategic moves strategic planning strategies success Sweden systems thinking TAIDA timeline tion tool tracking uncertainty variables vision WUS analysis