Secondary Research: Information Sources and MethodsPopular in its first edition as a guide for readers to finding secondary sources, obtaining the sources, and evaluating and integrating the information from various sources to answer specific research questions, Secondary Research has been revised to give the latest information on computer-based storage and retrieval systems. The second edition features expanded coverage of computer-based information, including a new chapter on CD-ROM products and updated coverage of on-line information search services. In addition, the book includes how to do secondary analysis, information on specific sources such as commercial and government sources and examples of information searches. |
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Nice book and it was useful…
I have used it in my research project and contents were excellent…
Thanks!
Noora Al Shehhi, RAK, UAE.http://snowite19.spaces.live.com
Contents
Introduction | 1 |
Evaluating Secondary Sources | 17 |
How Consistent Is the Information With Other Information? | 30 |
Government Information Part | 63 |
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Abstracts advertising agencies American analysis annual applications areas Association Available on-line bibliographic Brand Bureau CD-ROM Census citations codes collected consumer Contains Continued corporations countries covering custom data bases demographic Department developed Directory economic Edited estimate example existing families federal findings firms groups Health households identify important income Index individual industry Information Services integrate interest International issues Journal libraries literature Management manufacturing Marketing means measures method monthly obtained Office organizations panel particular periodicals population present primary Printing problem provides publications published purchase quarterly questions rates records reference reports retail sample Science secondary secondary sources selected social sources specific Statistics studies summary survey Table tion topic trade United University updated volumes Washington World York