Selling Your Ideas to Your Organization
If you've got an idea you want to sell, you need to do two things: scan your environment and use effective tactics. This guidebook explains how to scan your environment and provides a collection of tactics you can use to sell your idea. Using this systematic approach will make you more likely to accomplish your objective - solving a problem or making an improvement for the benefit of individuals, groups, and the organization as a whole.
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After the Brainstorm
Tips and Tactics
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accepted and implemented accomplish your objective accomplish your objective—solving align your ideas allies Assessing the environment Assessing these points Assessing your environment buy-in CCL’s Center for Creative chances of success collection of tactics Consider Possible Adjustments Create a Favorable Creative Leadership different situations draw attention environmental scan explain the potential explicit goals favorable perception getting your ideas Greensboro group leader group members Group’s Commitment ideas accepted Ideas Into Action implementing your idea improvement influence informal power structure introduce your idea know—and don’t know Leadership Task Gather Leadership Task List level of support Leverage Past Support Mary’s group misinterpreted Needed from Key order—the informal power Organization’s Goals organizational chart pecking order—the informal problem reports may lose resources you need Scanning Your Organization sell an idea Sell or Implement sell your idea strategic success in getting successful campaign there’s things to consider true hierarchy unwritten pecking order—the vision statement What’s