What people are saying - Write a review
We haven't found any reviews in the usual places.
Moving Toward a Reconceptualization
Changing Conceptions of the Audience
Communicating Communicatively with Campaign Audiences
5 other sections not shown
Other editions - View all
alternative answers applied asked assumptions attempts attention audience behavior blood donors breast cancer bridge called campaign design cancer challenge chapter collective communication practice communication theory communitarian conceptualized constrained construct context created culture defined Dervin developed dialogue discontinuity donating donors entities example focus focusing fundamental gap-bridging gaps Grunig helped Hispanic human observing idea impact implemented implies individual information design information seeking inherently institutions involved isomorphic journalistic practice kind literature mass media mation messages metadesign metaphor metatheory method move movement munication narrative nature Nilan nouns ontological patients person perspective possible postmodern potential predict presented procedures qualitative questions reality respondents Ruggels seen sense Sense-Making approach Sense-Making assumes Sense-Making Methodology Sense-Making studies Sense-Making's situationality situations social space specific strategies structure structure and agency suggests systematic technologies theoretic theory Time-Line Interview time-space tion traditional understanding users verbing versus