Sister CEO: The Black Woman's Guide to Starting Your Own Business

Front Cover
Penguin, 1997 - Business & Economics - 273 pages
0 Reviews
In her bestselling book, The Black Woman's Guide to Financial Independence, Cheryl Broussard gave African American women a much-needed lesson in taking control of their own lives through controlling their money. Now she takes you one step further in this idea-packed, can-do introduction to entrepreneurship. Balancing practical instruction with dozens of real-life stories, Sister CEO shows you how to take control of your destiny by being in command of the work you do.

Broussard's advice is tried and true, and, judging from her own success as a self-employed businesswoman, invaluable. She arms the would-be entrepreneur with everything she'll need to think about and plan for, and covers all the basics -- from finding the right niche and overcoming emotional barriers, to raising start-up funds, handling publicity, and learning salesmanship. Most of all she shows you how to use the talents and knowledge you already possess to turn your business dream into a reality.

What people are saying - Write a review

Sister CEO: the Black woman's guide to starting her own business

User Review  - Not Available - Book Verdict

Both these books focus on the successes of African American women in the corporate world. Broussard's (The Black Woman's Guide to Financial Independence, LJ 1/96) guide is a workshop/workbook for ... Read full review

Other editions - View all

Bibliographic information