Small Business Management: An Entrepreneurial Emphasis
South-Western College Pub., 2000 - Small business - 701 pages
For more than three decades, Small Business Management has been the most widely used text in its field.The authors diverse academic backgrounds in management, marketing and finance have enabled them to provide well-balanced coverage of small business issues. The text continues to be praised for its balanced presentation of current theories and practice related to starting and managing small business firms.
What people are saying - Write a review
We haven't found any reviews in the usual places.
Who Are the Entrepreneurs?
Entrepreneurship in the New Millennium
81 other sections not shown
Other editions - View all
accounts payable accounts receivable advertising application software assets balance sheet bank business owners business plan buyer capital capitalization rate cash flows chapter competitive advantage corporation cost current assets customers debt decision Discuss earnings employees entrepreneur Entrepreneurship equipment equity ethical evaluate example expenses family business Figure firm's forecasting franchise franchisor idea Identify important income statement individual industry interest Internet inventory investment investors liability loan macroenvironment manufacturing market-based valuation Marketing Mix million Nation's Business ness offer operating opportunity ownership payable payment percent personal computer potential problems product or service profits promotional prospective purchase Question rate of return relationships retail risk selling small business small firms sole proprietorship Source startup strategy success suppliers tion trade venture Wal-Mart