Smarter business start-ups: Tips and techniques to start your dream business

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Infinite Ideas, Mar 29, 2012 - Business & Economics - 256 pages
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Jon Smith was part of the start-up team for one of the UK's most successful on-line businesses and in Smarter business start-ups he reveals the tricks and techniques that helped turn a great idea into a brilliant business. Smarter business start-ups shows how to create a failsafe business plan and expertly guides readers through the intricacies of raising the right finance. Equally importantly, it helps fledgling tycoons through the inevitable setbacks, and shows them how to sustain their passion in the business once the initial excitement is over. Packed full of proven ideas and practical information Smarter business start-ups could make the difference between success and failure.
 

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Contents

29 Actionreaction
125
30 Being all ears
129
31 Calamity Jane
133
32 Peter paying Paul
137
33 Thinking macro
143
34 Im all right Jack
147
35 Top of the pile
151
36 Buy it
155

9 Just needs a lick of paint
35
10 System addict
39
11 Looking like a tart
43
12 Look at me
47
13 What you think all the guns is for?
53
14 Bank on it
57
15 The Tet offensive
61
16 Status anxiety
65
17 Just give me my phone call
71
18 Enjoying the anal retentive
75
19 Friend and enemy
79
20 Whose baby is this?
83
21 Magnum opus
89
22 Presenting your future
93
23 The language of lords
97
24 Surviving due diligence
101
25 Know thyself
107
26 Selling out before you have begun
111
27 Youre nothing
115
28 Having peripheral vision
119
37 Getting lost en route
161
38 By any means necessary
165
39 VATbaby
169
40 The selling game
173
41 Big brother
179
42 Surrounded by winners
183
43 Who are you?
187
44 The soft machine
191
45 Playing with the electric internet
195
46 Staplers and shredders
199
47 World domination
203
48 What are you crying about?
207
49 Time for reflection
213
50 Elvis has left the building
217
51 The Poseidon adventure
221
52 Ladies in white bikinis
225
The end
230
Index
232
Copyright

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