Strategic Management: Creating Competitive Advantages
Strategic Management: Creating Competitive Advantages, 1st Edition, by Dess and Lumpkin, responds to the demands of today’s rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. For the instructor, Strategic Management provides flexibility and convenience not available in any other book on the market. It is a text-only book with an extensive variety of cases from the Primis/Pinnacle database that is designed to tie concepts directly to cases. Instructors are provided with a wide variety of options from default options consisting of pre-selected case packets to a wide variety of cases available from the database.
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achieve activities alliances analysis assets benefits brand business units Business Week buyers Chapter company's competitive advantage competitors consumer core competencies corporate culture customers differentiation discussion diversification economy effective employees enhance environmental scanning ethical example executives Exhibit Fast Company firm firm's focus focus strategy Food Lion functional global goals growth Harvard Business Review human capital implement important increase industry innovation integration internal Internet inventory investment knowledge leaders levels leveraging Management Journal Management Review manufacturing Microsoft million operations opportunities organizational percent performance personal computer perspective potential problems products and services profits ratio relationships retail revenues reward risk Scenario planning share shareholders social capital Source stakeholders strategic control Strategy Spotlight structure success suppliers sustainable sustained competitive advantage SWOT analysis synergies throughout the organization tion trends value chain venture vision Wal-Mart