Study Guide

Front Cover
McGraw-Hill, Dec 28, 2004 - Business & Economics
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Contents

THE DYNAMICS OF BUSINESS AND ECONOMICS
1
BUSINESS ETHICS AND SOCIAL RESPONSIBILITY
12
The Legal and Regulatory Environment
23
BUSINESS IN A BORDERLESS WORLD
34
MANAGING INFORMATION TECHNOLOGY AND EBUSINESS
46
OPTIONS FOR ORGANIZING BUSINESS
56
SMALL BUSINESS ENTREPRENEURSHIP AND FRANCHISING
68
THE NATURE OF MANAGEMENT
82
MANAGING SERVICE AND MANUFACTURING OPERATIONS
105
MOTIVATING THE WORK FORCE
116
MANAGING HUMAN RESOURCES
126
CUSTOMERDRIVEN MARKETING
139
DIMENSIONS OF MARKETING STRATEGY
150
MONEY AND THE FINANCIAL SYSTEM
162
ACCOUNTING AND FINANCIAL STATEMENTS
172
FINANCIAL MANAGEMENT AND SECURITIES MARKETS
184

ORGANIZATION TEAMWORK AND COMMUNICATION
93
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