Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production

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Taylor & Francis, Sep 10, 2012 - Language Arts & Disciplines - 410 pages
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This book addresses the emergence of multi-channel broadcasting. Televisions, PC's, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV.

No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices.

Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model.

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Here There and Everywhere Anytimeat
Broadcast Operation Centers in Transition
The Content Life Cycle
Workflow Analysis Planning
Content Distribution Networks
DTV Production Workflowand
CHAPTER9 Conversion
The Interstitial
APPENDIX B Computer Systems
Programming Languages and Application
Computer Networking
APPENDIX E Image Processing

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